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Recent posts: Summer Channel

9 Vital Reasons to Disconnect from Technology a Little More Often.

I have a love/hate relationship with technology. For the record, I am an electronic musician for a living. My entire income is based on the daily use of cutting edge audio/video technology, as well as the ability to connect to a worldwide audience via the internet in order to share my work (Don’t think that I don’t see the irony in all of this). However, the fundamental reason why I use this technology, is to connect with people emotionally via music, and maybe even more importantly, people themselves on a more personal basis.

9 December 2017 Articles  Summer Channel Read more

10 Extreme Changes That Have Improved My Life, Immeasurably.

Looking back at the last 43 years of my life, I realize that I’ve employed a lot of self-destructive habits in the past which I now distance myself from. Admittedly, I haven’t always been the man I am today. I often reflect on how lucky I am to have survived a barrage of near debilitating life experiences and events over the years (like child abuse & abandonment, drug addiction, etc.) which, thankfully, taught me a lot about the person I don’t want to be.

30 November 2017 Articles  Summer Channel Read more

Ilio Releases Revolve For Omnisphere 2!

ILIO introduces a new patch library for Spectrasonics Omnisphere 2™ consisting of inspiring, arpeggiated sounds.

30 July 2017 Announcements  Sample Packs  Summer Channel Read more

Ilio Releases Hardwired For Omnisphere 2!

ILIO introduces an amazing new patch library by Summer Channel & Kris Northern for Spectrasonics Omnisphere 2.1™ transporting you into the cutting edge vortex of modular synthesis.

24 June 2017 Announcements  Sample Packs  Summer Channel Read more

20 “Rules” To Help You Live A Better Life

I wrote these “rules” a few years ago, which were inspired by many of my life experiences, failures, successes, and simple things that got me through my days. I hope they inspire you all as well.

1 July 2016 Articles Read more

Why Mastering Your Craft Is More Important Than Ever

In today’s crowded and largely underwhelming music industry, it seems like sidestepping the crucial, and often, time consuming steps towards true and enduring proficiency has become the norm. In the quest for overnight success, fledgeling DJs and musicians seem to have forgotten (or never really knew to begin with) what music is truly about. This is why it’s more important than ever to become really good at what you do.

15 December 2015 Articles Read more

Why Schmoozing Is A Waste Of Time

Whether it was with a boss, a friend, or a potential business connection, we’ve all gone out of of our way to blather about our work—past successes, current projects, future goals—in the hopes of feeling important or making a connection that may prove valuable down the line. If you haven’t, then you’ve at least been on the receiving end of it.

But schmoozing is an epic waste of everyone’s time. Here’s why:

First, announcing your plans to others satisfies your self identity just enough that you’re less motivated to do the hard work required to complete the task. A study by W. Mahler concluded that people who talk about their intentions, are less likely to make them happen in real life.

Sound familiar? I’ve certainly been guilty of this in the past (and, sometimes, the present—especially when it comes to going to the gym).

Second, if you have time to schmooze, then you’re probably not spending enough time doing what you should be doing.

I’ll never forget a conversation I had with a very successful artist a few years back. He told me that he rarely ever went out, because he was constantly in the studio making music. The rest of us, myself included, were going out to clubs on a regular basis to schmooze in an attempt to stay relevant in the public eye. In retrospect, I realize that he had spent the bulk of his time doing what really mattered, which was mastering his craft.

You see, he knew something back then that I didn’t — that If you become the best at what you do, you don’t have to schmooze. People will flock to you.

“… if you have time to schmooze, then you’re probably not spending enough time doing what you should be doing.”

Schmoozers are especially protuberant on social networking sites. We’ve all been the victim of digital schmoozers, the people who don’t have anything special or unique to offer, but still desperately seek as many “likes” as possible on Facebook in order to create a false sense of significance.

Unfortunately, Facebook likes don’t amount to much these days. Not only is Facebook making posts increasingly more difficult to see, but likes can be bought by anyone with a little cash to spare.

Here’s a suggestion: How about spending less time on the Internet trying to accumulate likes, and more time doing things IN REAL LIFE that make you likeable?

Now, don’t confuse schmoozing and networking, because they aren’t the same thing. In my experience (especially in the entertainment business), the schmoozer makes small talk and weaves a symphony of lofty ideas that never come to fruition. The networker, on the other hand, is looking to develop long-term, mutually beneficial relationships, and usually follows up down the road with a finished product.

The schmoozer is usually looking to get something from you. The networker is hoping to give you something of substance in return. There’s a huge disparity between the two. Which one would you wanna work with?

This dog-and-pony show is a lot like the world of dating. When we meet someone new, we put our best face forward and talk about the “amazing” things we’re doing, while trying to hide our imperfections and shortcomings. This never works out because in the end, it comes down to this simple fact:

“How about spending less time on the Internet trying to accumulate likes, and more time doing things IN REAL LIFE that make you likeable?

If you want to attract quality people, you must bring something palatable to the table in order to make it equally worth their while.

If you’re a person of action and your work is top notch, you’ll command the respect of your peers and they’ll take you more seriously, especially if you’re willing to forge symbiotic relationships with them. Until then, keep the chatter to a minimum and your nose to the grindstone. You’ll be glad you did—and so will everyone else.

(Written by J. Scott G.)

Why Schmoozing Is An Epic Waste Of Time

As creators and curators of forward-thinking sonic weaponry, surrounding ourselves with virtuosity on a daily basis is a must. Truthfully though, we find it even more thrilling to surround ourselves with phenomenal people — brilliant, courageous, funny, driven, compassionate and enlightened minds who are here to make the world a better place and evolve humankind forward.

Also, we sincerely believe that a great (read: pǝʇsᴉʍʇ) sense of humor is paramount to life here on earth. You’ll often find us pulling ridonkulous stunts & practical jokes just to get a laugh. After all, anyone who takes themselves too seriously is missing out on what’s *truly* important.

So, if this sounds like you, then welcome.

P.S. – If you like what we do here, share us with your friends, and/or join the street team! We put a *lot* of work into bringing you our best, so show us your appreciation by being a part of our community!

Turn it up!

20 August 2015 Articles Read more